Audience- The bumper sticker could appeal to people of all ages, though more to younger generations seeing as that the most cellular phone accidents and driving correlate to them.
What appeals does it make and how- This could potentially appeal in a more reasonable, logical, sense seeing as there are possible negative outcomes to being on the phone and driving. There are a good number of accidents annually due to cellular phone usage paired with driving. This bumper sticker could also appeal to one’s ethics since it is sincerely imprudent and reckless to juggle attention between something that could wait and something that cannot and requires undivided attention. Essentially, in regards to ethics, the priorities in the situation of multitasking is impaired and could lead to injury of the phone owner or other beings, which is reckless and imprudent as previously stated.
lL U C lI lF lE lR Community Member 
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